Tag Archives: promotion

Kevin Smith – Trailblazer, Or Midlife Crisis?

In the run-up to Sundance, the film festival currently taking place in Utah, filmmaker Kevin Smith announced that he would be holding an auction for the distribution rights for his latest film, Red State, immediately following its showing at the fest. This created a lot of anticipation for both the film, and the aftermath, leading to Red State being the hottest ticket in town this past weekend. In the end, it turned out to be somewhat of a ploy, as Smith bought back his own film for $20, and proceeded to lay in to the Hollywood studio system, which would have been well represented in the room with many studios keen for the chance to distribute Smith’s religious horror film. Continue reading

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Disney Desperate To Create A New (Tron) Legacy

This week at aintitcoolnews.com Harry Knowles wrote a post revealing that Walt Disney Pictures may be about to announce that Tron 3 has been given the greenlight. Tron: Legacy has been successful at the box office, though not nearly as successful as Disney were probably hoping, and now that the film is effectively in the black, the company is apparently ready to begin development of the sequel. With a production budget of $170m and a worldwide gross of $300m, it looks on the surface like a no brainer. If, however, you take into consideration the marketing budget, which i would guess must almost equal that of the production, and it does not look quite so financially successful. The movie will make a small profit, particularly with merchandise and DVD/Blu-Ray sales yet to come, but conditions certainly don’t look ideal for a follow-up. Continue reading